As a freelance copywriter, I am often asked how I know what to write about.
Whether it's a sales letter for an ebook, marketing copy for a business website or web content on almost any subject under the sun - I can't be an expert on all of it, can I?
The answer, of course, is that as a professional writer I don't need to be an expert on everything.
Careful research, a broad experience of life and a wide range of interests (and reading!) mean that I can turn my hand to many subjects and produce writing that is authentic, interesting and accurate.
If I don't feel like this about a particular project, I will simply decline it - I will not ever take on a project I do not believe I can deliver to a high standard.
If you'd like to know a little more about me, my services or my past work, visit my copywriting site, www.thefiringroom.com, or email me direct.
I look forward to hearing from you.
P.S. You may be wondering what my business name, The Firing Room, means. My first online project was for my wife - a dealer in antique and collectable British Pottery.
The Firing Room seemed to link pottery and writing and capture the essence of the creation of both; raw materials, carefully worked into something much more powerful than the individual ingredients, and made permanent by firing, or publishing.